This is not a story about an anxious freelancer who discovered she doesn’t have to be a doctor or a lawyer to have a 401k.

This is a good story.

This is a story about a girl who was really lost in life, like, Biology-major-in-undergrad-lost, until she finally discovered something she was kinda good at, (hint: it was photography), which she hyper-fixated on until people started to pay her REAL money for it, and then she got such a big head that she took a leap and moved out of her hometown to do it even more, and then she eventually got bored and realized she should probably get off her parents’ health insurance, but how when she has no skills except being a fabulous dictator who only shoots Leica and thinks she has a good eye but can’t quite put her finger on it?

Enter… advertising.

With a background spanning photography, writing, and graphic design,
I create concepts with a focus on storytelling, visual delight, and cultural relevance.

My speciality lies in making abstract emotional forces visible by tangible design.
Across heritage, humor, packaging, public campaigns….

I reframe fixed entities with elegant wit.

Awards

AAF Districts - Silver - The Oreo-In-Between
Clios Health - Bronze - The Color of Thirst